IMPORTANT INFORMATION:

In order for a person to be considered as an Influencer for Coleherbals they must:

• Have an engagement of 2% or more OR have an average of 100 or more comments per post.

• Have photos & videos that are aesthetically pleasing.

• Engagement with Influencer includes thoughtful comments on their posts.

• Have 1,000 or more followers.

• Be located in the USA. We currently do not work with Influencers outside of the USA.

However, Influence Finders (IFs) can be from anywhere.

How to Make the Videos Full Size

Please make all lesson videos full size before watching

• On each video, you will see a square icon, as shown in the image to the right ---------------->

• Click the icon on each video to make the video full size

How to Fill Out The Influence Finder Spreadsheet - Lesson One:

1) Go to this section and find the spreadsheet with your name on it.  

2) Open it up and scroll down to  the next available row and begin entering your information.

• Column A - Date Found

• Column B - Name of Influencer

• Column C - Influencer Level

• Column D - # of followers

• Column E - % of Response

3) Bookmark this section so you can easily get to it whenever you need to get access to it.

4) Attend the weekly meetings held at 8:30pm every Tuesday Eastern Standard Time in the USA. Find the same time your time here. As of this date (6/1/2024) this meeting will be hosted by Brenda Deming, the IF Manager, via this Google Meets Link.

7) Watch video here to see how all of this is done. --------------------->

How To Use Hashtags To Find Influencers:

What is a hashtag and how does it work?

A hashtag is like a label for content on social media. It's created by putting a "#" symbol in front of a word or a phrase. When you use a hashtag in your post, like #NaturalRemedies, it groups your post with all other posts that use the same hashtag. This makes it easy for people interested in natural remedies to find your post and others like it by simply searching for #NaturalRemedies on social media platforms.

How you use a hashtag to find Influencers.

• Choose Relevant Hashtags: Start with one of the hashtags below or one of your choosing

• Search Using the Hashtag: Type the hashtag into the search bar on your prefered social media platforms like Instagram, Facebook, or Twitter. This shows you all posts tagged with these hashtags.

• Look for Popular Posts: Focus on posts that have many likes, comments, or shares. This popularity usually means that the person posting can attract and hold people's attention.

Watch the video to the right of this section to see how this is done. ------------->

How to Find out the Influencer Level

1. Click on the image. ------------->

2. The rectange shows the Follower Count.

3. The number of followers indicates the Influencer Level.  

The image shows an influencer with 48k (48,000) followers. This makes the profile a Micro Influencer. On the spreadsheet, Micro would be entered.

• Nano - 1,000 to1,000 followers

• Micro- 10,000 to 50,0000

Once you know that this person:

1. Lives in the USA

2. Is an influencer who has posted other companies products

3. Has an aethetically pleasing feed

You can move on to the next step to see if they have an engagement rate over 2% or an average of 100 comments per post.

Please note: We are currently focusing on the Influencer types above rather than get into very large Influencers right now as many of the Influencers with the larger audiences charge fees to promote products. Our end goal is to get an influencer to try a few of our products first, at no cost to them. If they like those products, get them to promote for us and make commissions from the sales that come from their posts.