HOME
(1) OFFICE
(2) MARKETING & SALES
(3) ACCOUNTING
(4) PRODUCTION
(5) QUALITY CONTROL
(6) PUBLIC RELATIONS
(7) MANAGEMENT

6) PUBLIC RELATIONS

Constantly Staying In Touch With Public, Good Appearance - Currently over seeing this area: Linda Langenbacher ~ 951.537.4728

This includes:

1) Weekly emails to those on our list.

2) Monthly sales going out to those on our email lists.

3) All social media posts with good reviews.

4) Cleaning up and updating the website.

5) Staying in touch with customers.

6) Handling upset customers.

7) Sending printed mail pieces out to new customers & current customers


Transferring customers from our Amazon Account to coleherbals.com

This includes:

  • Making sure Thank You cards are placed inside of every Amazon package with a 25% discount to come over and use our website.

  • Sending Postcards to new and past Amazon customers that have purchased from us within a few months.

• Giving Away Free Products, Product Samples, Free Events

• Great Reviews Posted, Constant Email Communications, Social Media

• Affiliate Programs brainstormed and created.

Managing our Amazon Account - Currently held by Leia Grimaldi ~ 669.220.9707 - leiagrimaldi@gmail.com

This includes:

1) Learning how to manage an Amazon Account.

2) Handling any reasons Amazon wants to take our products off of their platform:

  • Opening cases and handling them.

  • Calling Amazon to get more information about a case when needed.

  • Contacting the COLEHERBALS Legal Department when needed to get a case resolved.

  • Keeping our Amazon "Account Health Scores" in a healthy range.

  • Continuing to look over all of the listings to make sure they are operational.

  • Review keywords in our listings to make sure we are attracting customers that are looking for our products.

3) Managing PPC campaigns

  • Keeping up with the PPC requirements to keep sales coming in without spending too much. (we need at least a 50% profit margin or we are losing money on Amazon)

4) Promoting our Amazon Account. This includes:

  • Getting ads running from google and other social media sites that send traffic to Amazon.

  • Checking up on the money spent on these ads to make sure they are paying for themselves.